If the American business tycoon's greatest talent is the ability to turn a negative into a positive and a want into a need, then Kylie Jenner is the living embodiment of the entrepreneurial spirit.
Kylie proved that she has a firm understanding of how the rich stay rich when she looked at the online commentary about her sizable lips (much of it mocking) and recognized a market niche.
These days Kylie's cosmetics line is worth hundreds of millions of dollars.
The most valuable part of the business, of course, is not the makeup itself, but Kylie's name.
Kylie covers the new issue of Forbes magazine as a symbol of the era of "extreme fame leverage."
Some might say her success is built on a shaky foundation, as young people and social media audiences are notoriously fickle.
But the thing about Kylie is, she's in on the joke — and she's laughing all the way to the bank:
1. Kylie Covers Forbes
Kylie covers the new issue of Forbes, a major honor for the young mogul. The magazine touts her cosmetics brand as being worth $ 900 million.
2. What’s She Worth?
According to Forbes, Kylie is a soon-to-be billionaire — but she’s not quite there yet. Fortunately, she’s not entirely dependent on the popularity of her lip kits to reach that goal. As her fans know, that’s just one of many revenue streams for Kylizzle.
An independent market research firm recently concluded that Kylie pulls in roughly a million dollars every time she posts sponsored content on her Instagram page. And if you follow her on the ‘Gram, you know that’s quite often.
4. The Family Business
And of course, there’s the reality show that started it all. Unlike her sisters, Kylie isn’t a producer on Keeping Up With the Kardashian, but she still rakes in a massive salary as one of the stars of the show.
5. Sibling Rivalry
It’s long been rumored that Kylie has eclipsed Kim as the family’s top earner, and Forbes confirms this fact in the magazine’s lengthy profile of the cosmetics mogul.
6. In the Driver’s Seat
“Like Kardashian West, [Kylie] has leveraged her assets to gain both fame and money,” Forbes writes. “But while her sister is best-known for the former, Jenner has proved adept at the latter. In historic fashion.”